Business
Kyrie Irving and ANTA Welcome New NBA Ambassadors
The partnership between Kyrie Irving, who plays for the Dallas Mavericks, and ANTA continues revolutionizing the sneaker and basketball industries. Just over a...
Frances Tiafoe Joins lululemon as Newest Ambassador
Lululemon is thrilled to have professional tennis star Frances Tiafoe as its newest ambassador. The three-time ATP champion, currently ranked 17th in the...
Brad Daugherty Talks NASCAR Ownership and Racing Passion
Brad Daugherty, well-known for basketball and NASCAR, recently discussed how he became a stock car racer in a conversation with Chris ‘See Hendo’...
Lil Wayne’s Young Money Agency Signs Heisman Winner Travis Hunter
Travis Hunter has been added to Lil Wayne’s Young Money APAA Sports Agency, which is a significant addition. The 21-year-old, who excelled as...
Derrick Rose’s Pop-Up Flower Shop Celebrates Legacy in Chicago
Derrick Rose, a basketball legend, brought a unique and meaningful experience to his hometown of Chicago with a pop-up flower shop that marked...
Steph Curry Debuts Bourbon Honoring Dad Dell
Steph Curry, known as one of the greatest basketball players of all time, has accomplished almost every milestone possible during his 16-year NBA...
Pat Connaughton: From NBA Champ to Real Estate Leader Transforming Communities
Pat Connaughton, the Milwaukee Bucks guard and NBA Champion, has built a legacy that goes beyond the basketball court. He has been involved...
Coco Gauff Named Highest-Paid Female Athlete of 2024
Coco Gauff, who is only 20 years old, is changing the narrative of professional tennis, and her financial accomplishments are no exception. Sportico’s...
Flau’jae’s Groundbreaking NIL Deal Shows Ownership is the New Goal”
The financial equation for athletes is now dominated by NIL (Name, Image, and Likeness) deals, which are constantly evolving in college athletics. Flau’jae...
Metta World Peace Launches Tru Skye Ventures with Stephen Stokols
Metta World Peace, a former NBA player, is making the switch from knocking down opponents on the basketball court to supporting early-stage companies...
