On The Tonight Show Starring Jimmy Fallon, entertainment legend Whoopi Goldberg announced her latest venture: All Women’s Sports Network. Goldberg revealed that it has taken 16 years to create AWSN, which aims to be the first global network dedicated exclusively to showcasing and supporting women’s sports. By expanding women’s sports coverage, AWSN aims to become a leading platform for all women’s sports, from soccer to tennis to cricket, reaching audiences worldwide.

“I’m launching the first global women’s sports channel called AWSN,” Goldberg said, expressing her dedication to creating a place that gives women’s sports the attention they deserve. The network has already launched in certain markets and is planning to expand to the U.S. The debut is in progress, though no official date has been announced.

@fallontonight @Whoopi Goldberg is launching the very first global women’s sports channel called AWSN! #FallonTonight #TonightShow #WhoopiGoldberg #JimmyFallon ♬ original sound – FallonTonight

A Vision for Equal Representation in Sports

Goldberg’s motivation to establish AWSN is rooted in her conviction that women’s sports are deserving of equal attention and recognition as men’s. Goldberg has a long and varied career in film, television, and theater, and her commitment to leveling the playing field for women in sports is represented by AWSN.

AWSN is not just about broadcasting games, as Goldberg stated in her interview with Fallon; it is also about changing how people view and engage with women’s sports. “We want people to feel like they’re watching their favorite athletes and experiencing their stories, just as they do with men’s sports,” Goldberg explained.

Plans to Venture into Collectibles

Goldberg referred to AWSN’s potential expansion into the collectible playing card industry, with a focus on women athletes, beyond broadcasting. AWSN’s mission to increase visibility and fan engagement for female athletes is aligned with this addition. The concept capitalizes on the expanding collectible marketplace and acknowledges the importance of memorabilia in elevating the status of athletes, a market where male athletes have traditionally held the upper hand.

A Global Platform for Women’s Sports

Goldberg’s commitment to reaching a wide audience and unifying women’s sports fans around the world is evident by AWSN’s launch in multiple international markets. The network is preparing for its U.S. Launch Sports fans, advocates for gender equality, and Goldberg’s own fanbase are all anticipating the launch as it approaches. Goldberg hopes that the network’s comprehensive coverage will make it a top-of-the-line source for live events, athlete stories, and highlights of women’s sports achievements worldwide.

Building Momentum for a New Era in Women’s Sports

Goldberg’s AWSN is a significant advancement in sports media that not only intends to alter the sports media landscape but also aims to motivate future female athletes. AWSN’s continued expansion into new markets is paving the way for a new era of visibility and respect for women’s sports.