Lauren Jackson Joins WNBL as Special Advisor

Lauren Jackson, a five-time Olympian and basketball icon, is set to make a significant impact off the court as she transitions into a new role as a special advisor in Australia’s Women’s National Basketball League (WNBL). The new ownership group will benefit from the vast experience and strategic vision of the former Seattle Storm star and seven-time WNBL champion.  NBL Group and Wollemi Capital Group Syndicate are officially preparing to take the reins on April 2.

“I’m absolutely thrilled to be part of this next chapter for the WNBL,” Jackson said in a statement. “This league has been at the heart of my journey in basketball. Now I have the chance to help create an exciting future where our talented players thrive in a professional environment worthy of their skill and passion.”

Jackson’s illustrious career speaks volumes. At 43, he is the former WNBA Most Valuable Player with Seattle Storm, a four-time Olympic medalist, and a Basketball Hall of Fame member. She has been a pioneer in women’s basketball in Australia and abroad, and her new position makes her a key player in shaping the league’s growth and sustainability. WNBL CEO Jennie Sager was enthusiastic about Jackson’s appointment, calling it a “no-brainer.”

“She’s a trailblazer . . . and someone who knows what it takes to build success,” Sager said. “Her deep connection to the league, her experience as a player, and her vision for its future will be instrumental in helping us raise the bar and deliver a bigger, bolder WNBL.”

The WNBL is not the only area where Jackson’s influence is felt. She will continue her work with Basketball Australia as the Head of Women’s Basketball, further reinforcing her commitment to advancing the women’s game at all levels. An exciting new era awaits the WNBL with Jackson’s leadership. Her involvement brightens the league’s future, ensuring that Australia’s top women’s basketball talent receives the support, visibility, and professional environment they deserve.