Gatorade Signs USWNT Star Sophia Smith Ahead of Paris Games

Women’s soccer has grown in popularity recently, and notable companies such as Gatorade are taking notice. According to Sports Business Journal, Gatorade has announced the signing of US Women’s National Team (USWNT) and Portland Thorns forward Sophia Smith to a multi-year endorsement deal to bolster its soccer roster ahead of the highly anticipated Paris Games.

Mallory Swanson and Smith, two of the most recognizable faces in women’s soccer, have become Gatorade athletes. Smith’s endorsement deals are already impressive, and this partnership adds to them. Her endorsements include Chipotle, Clif Bar, Xfinity, Google Pixel, Reese’s, Nike, and Truly Seltzer.

 

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With her impressive skills and engaging personality off the field, the 22-year-old Smith is making waves in soccer. Her signing shows Gatorade’s commitment to supporting women’s sports’ growth and celebrating female athletes’ achievements.

Smith and Swanson will play a crucial role in Gatorade’s marketing efforts as the Paris Games approach. They will help promote the brand’s products and values to a global audience. Their combined talent, passion, and dedication will inspire many young athletes and fans worldwide.

Adding Sophia Smith to Gatorade’s roster indicates that women’s soccer is becoming more popular and recognizable. As the sport gains momentum, partnerships will play a key role in aiding the next generation of female athletes and inspiring them to achieve greatness.