Dijonai Carrington Signs A Multi-Year Endorsement Deal With Reebok
Coming off a standout season with the Connecticut Sun and a memorable run on Unrivaled, the groundbreaking player-led 3v3 Women’s Basketball offseason league, Carrington’s game has been speaking volumes. But now, her voice, her style, and her impact are going global. With a playing style that’s all grit and grind, Dijonai Carrington earned every bit of this moment. Her energy is contagious when she’s locking up top scorers or bringing the crowd to their feet with clutch plays. During Unrivaled, she proved she’s more than a role player — she’s a centerpiece. And now, as she begins a new chapter with the Dallas Wings, the city of Dallas better get ready. Rent is due and Dijonai Carrington’s coming to collect.
Dijonai Carrington: The Face of The New Wave
Dijonai Carrington is HER! From locking down buckets on the court to securing the bag off it, the Dallas Wings’ newest guard just signed a multi-year one deal with Reebok, continuing the brand’s bold return to basketball and solidifying her spot as one of the league’s freshest rising stars. This deal includes the newly released Reebok performance basketball shoe, Engine A, which throws it back to the 1990s and 2000s style. Carrington will also support Reebok on various brand activations and spotlight the performance and lifestyle offerings.
Reebok is making a statement with this move. They’re tapping into athletes that align with authenticity, and Dijonai embodies that. She’s unapologetically herself, serving looks on and off the court, and using her platform to speak up on issues that matter. In short, she’s bringing the whole package to a brand ready to shake things up.
This deal with Reebok is bigger than basketball. It’s a nod to the new generation of athletes who are as powerful off the court as they are on it. Carrington reps for the culture, for the underdogs, and for every Black girl who sees herself in her game.
And let’s talk about timing! This move hits just as the WNBA continues to grow in global attention and respect. Brands are waking up. The league is full of game-changers and trendsetters, and Dijonai is leading that charge. In her own words she said, “Reebok Basketball is officially back, and I can’t wait to bring the energy on the court in the new Engine A.” The partnership promises fresh drops, major visibility, and most importantly — a platform for her to keep shining.
So whether you’re a sneakerhead, a hooper, or just someone who loves seeing women win — this is a moment worth celebrating.
Signed. Sealed. Delivered. And this is just the beginning.
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