Damian Lillard and adidas Unveil Dame X: 10th Signature Sneaker Launch

Damian Lillard and Adidas Basketball have officially unveiled the Dame X, the tenth chapter in Lillard’s celebrated signature sneaker series. The Dame X is a celebration of Lillard’s journey and a statement of what’s next with four eye-catching colorways, including an exclusive kids’ edition. The release is a milestone in the NBA star’s career and the evolution of accessible performance footwear, as it blends premium performance with expressive design. Lillard considers Dame X to be deeply personal.

“Dame X is a testament to staying true to yourself, showing up every day and putting in the work no matter what,” he shared. “It’s built for the next generation who are chasing their dreams with that same hunger. I wanted to create something that’s accessible, that performs at the highest level and that feels real on the court and in life.”

 

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The Dame Light: A Colorway That Speaks Louder Than Words

The Dame Light colorway is a standout option because of its unmistakably vibrant blend of lime green, coral, and blue tones. The lime upper is the primary focus of the silhouette and flows seamlessly into the midsole, while four striking gradient lines run from the toe to heel, blending coral, lime, and blue in a flowery design. The look is anchored by a contrasting coral toe box, which mirrors Lillard’s bold personality both on and off the court.

Additional design highlights include:

• A sleek black tongue beneath vivid blue laces, accented by a coral-orange embroidered “X”

• Damian Lillard’s lime green logo is prominently stitched at the top of the tongue

• A puzzle-like interplay of colors across the upper that reflects the complexity and clarity of Lillard’s game

Built for the Court — and Built to Last

Dame X doesn’t compromise on substance for style. The sneaker is designed for dynamic movement and features:

• An ultralight midsole for high energy return and agility

• A gradient-textile upper offering breathability during intense play

• A dual-toned outsole in coral and lime that provides elite traction and stability

• Lillard’s name etched into the sole, grounding each step in signature heritage

A Decade in the Making

The Dame X, which comes in ten models, is not only a sports shoe but also stands for the legacy of Damian Lillard. From his Oakland roots to his legend in Portland and beyond, Lillard has made an impact on the game through his authenticity, leadership, and drive. The next generation can now navigate their own paths in style and without any obstacles, thanks to this release. The Dame X combines performance, purpose, and the champion’s voice for both hoopers and fans.